After getting the idea, we start to build our strategies and move on with our research team to know the inside-outs of each technology. Then, our development team proceeds and brings the idea to reality.
We collect all the required information for decision-making in the following stages. Information collected during the research is our raw material to strategize & create our digital marketing campaign. We usually do a SWOT analysis and study the business, the target customers' behaviour, and the online competition during the research period.
A digital marketing strategy will only work with the proper goals, so defining the purpose is our primary task after outlining the research findings. Next, we make sure that the plans we develop are suitable to make them measurable
We create a marketing campaign after collecting the information in the research stage. Then, we make the campaign per the organization's goals and objectives of the stakeholders' vision. In this step, we cover the branding and conversion strategy to reach maximum customers and generate maximum revenue simultaneously
Once the marketing campaign is created strategically, our marketing team starts working on promoting the product or service. We use various digital platforms for promoting a brand, product or service like Google Search Engine, Social Media, Email and Affiliate Marketing, and Google and Apple Search Ad promotion for Apps.
We then collect the results of the marketing and promotional campaigns and generate ROI reports. The analysis helps us identify the strengths and weaknesses of the campaign to create a better campaign in the future. This is done through practical analysis tools like Google Analytics, App Radar, Ahref, etc.
Based on analysis and observations, we start fine-tuning. The changes could be in our primary digital identities or digital marketing channels. Changes can also be referred to as the content & design of our identities & promotional communication.
We make sure your money rolls behind the traffic that converts ultimately. Our SEO marketing experts have a proven track record of creating effective conversion channels in the long run.
Ranking high for keywords with no business benefits will barely bring good results. That's why we take a heedful approach to selecting the right keywords for your online marketing campaign.
Onsite SEO: We implement all the onsite SEO ranking factors to the web page itself to make it friendlier to users and search engines.
Offsite SEO: While onsite SEO concentrates more on the website infrastructure and content, off-page SEO concentrate on techniques to promote your website on the Internet.
Technical SEO: Technical parameters affect the visibility of a website in search engines. The main goal is to ensure that search engine crawlers can crawl and index the website without problems.
ASO is a constant effort to make every aspect of your app's presence in the app stores. We drive ASO marketing attempt forward to encourage our client's growth.
On-Page Optimization: Once your app is optimized correctly, it will rank higher for different search phrases. A proper on-page tasks implementation helps to increase organic installs and costs you absolutely nothing while keeping your acquisition costs down.
Our on-page ASO optimization includes App name, title, and URL optimization, keyword research, promotional text, short and long description, app preview video, Pick the right category, quality matrix, uninstall rate, suggesting compelling icons, app previews and high-quality screenshots.
Whereas the off-page ASO strategy includes - app rating and reviews, positive reviews collection and avoiding bad reviews, collecting feedback, improving app quality, and building backlinks.
We know online marketing is getting competitive nowadays. Businesses often need to invest in pay-per-click advertising to stay in the competition. Our Apple and Google Ads experts know how to identify and reach your customers through online ads. We do thorough research and consultation to ensure your PPC ads provide the highest ROI. We offer cost-effective paid marketing campaigns for the following channels:
Google Ads for Websites: Search and Display
Google Ads for Apps
Apple Search Ads
Google and Apple Retargeting Ads
Social media has become a vital platform for reaching and engaging potential customers. Depending on your industry, SMM can be a crucial aspect of your online marketing campaign.
Our social media experts will assist you with campaign setup, asset creation, and brand management on Facebook, Instagram, Twitter, YouTube and LinkedIn.
We have expert-level developers who simultaneously work on your assigned projects. The technical team comprises all tech developers, including Android, iOS, macOS, and Windows- the most prominent platforms.
Whether you're an established business or a start-up looking to outshine innovative ideas, our expert team is committed to providing high-quality services from our vast experience.
We understand how important your business is to you and your employees. Time is money, so delivering your project as quickly as possible is essential. We work diligently to ensure that all deadlines are met.
We work according to our customer's requirements. We discuss every idea with our clients for utterly satisfactory performance.
We create each product as such so that the user experience is the best. Therefore, each interface is made to be straightforward and friendly for all.
Every step taken by our teams to develop a software or an app goes through multiple testing stages so we can deliver a flawless project for our clients.
Bangladesh Office (Headquarter)
29, Sara Aftab Tower, Flat # 12-A, Shyamoli, Ring Road
Dhaka – 1207, Bangladesh
1108 EAST MAIN ST, STE 906 #2002
RICHMOND, VA 23219
Business Center, 12-055 Spectrum Building
Oud Metha Dubai, UAE
South Africa Office
60 Calendula Drive, Malabar 6020
Port Elizabeth, South Africa
Tel: +880 2-58153018
WhatsApp Only: +1 (845) 400-9402
Email: [email protected]
Sun - Thu: 9:30 AM to 6:30PM
@ 2023 Copyright - Kolpolok Limited